Every now and then, Matt gets asked to shoot for friends, folks he’s worked with for years. This project for Premera was one of those. Director Bobby Hougham and TheNewBLANK hit up Matt to shoot this campaign for Copacino+Fujikado back in the fall. This was a combo deal since Matt would be shooting both the motion pieces and the still pieces for outdoor, billboard and other applications. The biggest challenge was finding the right locations in short order. We pulled it off and made some great looking imagery.