Teaming up with Copacino+Fujicado and the Seattle Mariners, we made this spot to kick off a campaign to bring awareness and change to the Antibullying conversation. Macklemore and King Felix were more than willing to lend their voice to help #ChangeTheGame. We were excited at the prospects, as well, lending a hand to affect some change and it was just a super fun project. See the behind the scenes from the shoot on the StraightEIGHT Blog.
Frame grabs below from the raw, uncolor-corrected footage. Those faces are beautiful no matter what.